Sustainable Fashion: Brand and Business Strategy Program

Duration: 6 weeks (excluding orientation)

The fashion industry is known for expediting trends from runway to retail, sometimes at the expense of low-income factory workers and the environment. Thanks to evolving consumer and investor sentiment and events that have exposed the impact of poor production practices, conscious buyers are pushing brands to open up about their supply chain and build more transparent narratives. Now, more than ever, it’s imperative that fashion organizations – from fast fashion to luxury brands – make way for better, more sustainable business models.

The Sustainable Fashion: Brand and Business Strategy Program explores the fashion industry’s potential to build purpose-driven and sustainable brands. Guided by expert faculty from SDA Bocconi School of Management, you’ll be introduced to holistic and proactive sustainability practices based on the Environmental, Social and Corporate Governance (ESG) criteria. Explore the need for transparency in the fashion supply chain by examining its structure and challenges. Supported by real-world, global case studies, you’ll also discover how a brand's narrative can be leveraged to address consumer demands for sustainability.